نوع مقاله : مقاله پژوهشی
نویسندگان
1 مدیریت صنعتی؛ اقتصاد، مدیریت، حسابداری؛ دانشگاه یزد؛ ایران
2 مدیریت اطلاعات و فناوری، دانشگاه علم و هنر یزد، یزد
چکیده
کلیدواژهها
عنوان مقاله [English]
نویسندگان [English]
Today, Television is the most prevailing and essential media and family members with regard to their age watch different TV programs. One of the most popular and widely watched TV programs is Children and youngsters programs.
Various factors, such as education entertainment, culture, religious … Can greatly influence shaping of kids personality.
In this research work, after identifying the required indices through Balanced Gap approach analysis, children programs of IRIB have been evaluated from family perspective.
The statistic population of this study consists of 388 parents. Results show that the biggest gap is in economic and smallest one is in religious programs of the IRIB’s children programs. And the index with biggest gap among 45 indices included programs dealing with citizen and social rights, programs aimed at curbing violence among children, production and broadcasting of joyful music appropriate for kids.
کلیدواژهها [English]
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