عنوان مقاله [English]
The purpose of this survey is to assess the attitude of girls and women of 15 to 40 years of age towards premarital relations in the city of Shiraz. They have been asked to respond to this basic question whether there is a relationship between their attitude towards premarital relations and watching satellite television. To achieve this goal and with respect to the chosen methodology (survey research), structured questionnaire was used to collect data. Therefore, Cochran sample size formula was used for sampling; 400 questionnaires were distributed among and collected from people who had been selected through multistage random cluster sampling. To analyze the collected data, Pearson correlation coefficient, independent two-sample t-test and one-way analysis of variance were used. The descriptive findings show that the attitude of 4.3 percent of the respondents towards premarital relations was negative, 38.3 percent positive and 56.3 percent had a moderate attitude. Analysis of the data shows the more the “possibility of access to satellite TV” and “intensity of gender stereotypes among friends" the more the attitude towards premarital relations tends negative. There is a (significant) relationship between the hours of watching satellite TV and attitude towards premarital relations with control of residence. There is a (significant) relationship between existence of satellite TV at home, content of programs, the motive behind watching and attitude towards premarital relations. On the whole, most variables affecting the attitude towards premarital relations in this research are sociological and demographic factors. Of course, the individual factor of the individual’s motive behind watching satellite TV should not be overlooked.